Hip Hop Goats

For Hip Hop Goats, I designed a landing and minting page to support NFT sales for the artist Frank Nitty via the SONFT platform. The site’s goal was to showcase the NFT collection, guide users through minting, and convert visitors into buyers with clarity and visual appeal.

In creating the design, I prioritized a clean layout and intuitive structure: presenting the artist, the NFT concept, minting instructions and calls to action in a coherent flow. Visual elements and branding were chosen to match the artist’s style while keeping the NFT process approachable for users. Ultimately, the client received a high-converting promotional page that elevated the project’s legitimacy, increased interest in the NFT drop and facilitated smoother user engagement and minting activity.