Facebook ADS Manager

The project involved designing a streamlined interface and branding package for a robust ad-management tool built to help businesses create, launch and monitor paid campaigns across social media. Beginning with UX mapping of the user’s journey—from campaign setup, budget configuration, targeting, to performance tracking—the design then moved into crafting clear visual hierarchies, intuitive dashboards and live-data widgets. The aim was to turn what is often a complex workflow into a smooth, understandable experience for marketers at any level.

By the end of the engagement, the client received a fully branded, cohesive design system and interface which reduced onboarding friction, improved clarity of campaign analytics and empowered users to act with confidence. My work helped increase adoption, cut down support requests and positioned the product as a polished, enterprise-grade solution in the crowded ad-tech space.