Westvaco Inspirations for Printers, No. 94 mailscrewup He didn’t write any notes

He didn’t write any notes on it

And then there are other marks we see every day and we think

It’s a set of caps with serifs—and they’re greenish

part easy-to-read analysis of the work of Massimo Vignelli when there was an exhibition of his publication designs at the Herb Lubalin Study Center of Design & Typography

add another Caslon

Westvaco Inspirations for Printers, No. 94 mailscrewup He didn’t write any notesLaunched in 1925 by the West Virginia Pulp and Paper Company, Westvaco Inspirations for Printers served as a premier promotional house organ showcasing paper stocks, ink capabilities, and diverse printing processes. Before Bradbury Thompsons modernist art direction began in 1939, issues from the mid 1930s (like this one) functioned primarily as rich, eclectic trade anthologies. Rather than avant garde typographic experimentation, these layouts