The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you -- Rob Fitzpatrick, Paperback Religion - Church Life and Grannies

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The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you -- Rob Fitzpatrick, Paperback Religion - Church Life and GranniesThe Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the