ELEVEN Australia Keep My Colour Blonde Purple Shampoo 10.1 oz Primer Alcohol- and fragrance-free

Alcohol- and fragrance-free

Vegetable-based and biodegradable

Refreshes hair between washes

and sun damage while improving firmness and elasticity

Use as a relaxing hand or foot massage

ELEVEN Australia Keep My Colour Blonde Purple Shampoo 10.1 oz Primer Alcohol- and fragrance-freeELEVEN Australia Keep My Colour Blonde is a purple toning shampoo that keeps blonde, silver, and highlighted hair bright and cool. Violet pigments counter brassy yellow tones as you wash, so color looks fresher and more even between salon visits. The gentle formula cleanses without stripping, conditioning the hair so it stays soft rather than dry after toning. The depth of the cool result builds with how long you leave it on, giving you control over