The Expectation Effect Book by David Robson walking Getting your brand into retail

Getting your brand into retail stores

It rationalizes those business models that have achieved profitability and unveils the original methods that were used to transform small family businesses such as Ferrari

and real production workflows

Tolle is a world-class teacher

🎯 Who This Is For

The Expectation Effect Book by David Robson walking Getting your brand into retailYouve heard of the placebo effect and how sugar pills can accelerate healing. But did you know that sham heart surgeries often work just as well as placing real stents? Or that people who think theyre particularly prone to cardiovascular disease are four times as likely to die from cardiac arrest? Such is the power and deadly importance of the expectation effect how what we think will happen changes what does happen.